Event PR

Maximise your presence at an event by telling your story and engaging with attending press.


Reaching audiences beyond the show floor

Events can be costly to exhibit at and attend, but well-planned event PR can help exploit your investment and extend your messaging further than the show floor.

Defence Media will work with you and your team to develop a PR strategy for an event, identify your key messages, generate engaging storytelling that will be of interest to your audiences, and implement the PR plan using a multi-channel, measurable approach. We have existing relationships with specialist press and will work with them to shape a story that will appeal to them and their audiences.

Defence Media has nearly three decades of experience in the defence and aerospace industry, which means that we understand your audiences and the messaging that will speak to them. All of our work is measurable so you can see the impact of an event PR campaign, and we are present from the planning phase through to post-event analysis.

Our experts are accredited by the Chartered Institute of Public Relations to ensure that industry best practices are always adhered to.

Looking to increase your presence at an event?

Get in touch

Make an impact

Events are the perfect opportunity to speak directly to your audiences about your products and services, but offline is not the only channel you can rely on. Supporting your presence at a conference or exhibition with a digital PR campaign can extend the reach of your attendance and guarantee that your messaging travels further afield wherever in the world your event is.

Digital PR will help you tell your story, increase your brand awareness, and build your reputation while at a show, using multi-channel, measurable tactics.

Speak to our team to discuss how we can support you with event PR at the next show you are attending.

FAQs

  • Do you guarantee press coverage?
    Our team includes former journalists and our thorough planning process ensures your news and press releases meet strict journalistic standards. However, no agency can guarantee press coverage (don't believe those that say they can!). We respect the independence of journalists and publications, and they can choose not to publish a story for a variety of reasons that are often out of an agency's control.
  • Do you work on a retainer or project basis?
    We can work on individual projects or on a longer-term retainer basis, whichever fits your requirements and budget. In our experience, however, a long-term partnership under a retainer will have significantly more strategic impact on your communications objectives than a one-off project.
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