Digital Marketing

Leverage the latest in digital marketing tools and tactics to grow your business.


A full-service digital agency for B2B industries

Defence Media offers a wide range of digital marketing services and packages that are specifically tailored to companies in B2B technology, engineering and manufacturing sectors. We understand the complexities of running and growing a business in these competitive markets, and our services are designed to alleviate the pressures that marketing and management teams face.

Whether you are a start-up, small and medium-sized enterprise (SME), or a publicly-traded company, we can help with your sales, marketing and business development objectives. We provide consultancy on how to use digital channels to build your brand and digital footprint, launch new products and services, expand into new markets, recruit new talent, and importantly convert browsers into customers.

Our experts are accredited by the Chartered Institute of Marketing to ensure the highest level of quality and the latest industry standards and practices are followed.

Case Study

HENSOLDT’s Eurofighter MK 1 Radar

Defence Media worked with German electronic sensor manufacturer HENSOLDT to develop written copy for several landing pages, including a webpage dedicated to a new active electronically scanned array (AESA) radar it is developing for the Eurofighter Typhoon fighter aircraft.

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Strategic Planning

Our experts can work with you to develop comprehensive and long-term strategic plans that audit your existing internal and external environments, set out key objectives and strategic approaches, define tactics, and analyse the results.

Lead Generation

We work to ensure your website is correctly configured and optimised to convert visitors into leads and improve conversion rates. A website is a key tool for generating potential leads for your sales teams, and our consultants can advise on lead generation tactics across your digital channels.

Budget Consultancy

Unsure how much you should be spending on your digital marketing initiatives and where to allocate your budgets? Defence Media can advise on marketing budget allocation to ensure that you meet all of your objectives in the most efficient and effective way.

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A strategic approach to your digital marketing goals

Defence Media takes a strategic approach when it comes to working with clients, fully auditing existing digital performance, setting out clearly defined objectives for improvement, and analysing digital performance through comprehensive data gathering using a range of software tools. This approach ensures optimum performance, and delivers long-term results that closely align with your business growth goals.

While our agency can provide a full strategic marketing plan for long-term growth goals, we can also bolster your team when it comes to planning specific campaigns and providing specialists such as content experts when required.


Defence Media is a terrific partner, providing deep expertise and experience in all aspects of digital marketing. They presented us with a comprehensive, data-driven strategic campaign that fit our needs and our budget, and consistently delivered strong results throughout our engagement. They’re also genuinely pleasant people and very easy to work with. We look forward to future campaigns with Defence Media!”

Aneesh Kothari, President

FAQs

  • Do you work on a retainer or project basis?
    We can work on individual projects or on a longer-term retainer basis, whichever fits your requirements and budget. In our experience, however, a long-term partnership under a retainer will have significantly more strategic impact on your communications objectives than a one-off project.
  • What software tools do you utilise?
    The Defence Media team is proficient in a number of software tools including Google Marketing Platform, which includes Analytics (UA and GA4), Tag Manager, Data Studio and Optimize. The team also uses search engine optimisation tools such as SEMrush, for analysing search engine performance and content optimisation. We also utilise the latest customer relationship management (CRM) platforms and email marketing tools for digital marketing.
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