How to add users to GA4 and Google Search Console

If you’re looking to add new users – including an agency like Defence Media – to your Google platforms such as Google Analytics 4 and Google Search Console, then please read the following instructions.

Why This Access Matters:
Providing an agency like Defence Media with access to your analytics and search data ensures their experts can:

• Monitor performance metrics and identify growth opportunities
• Optimise your SEO and digital marketing campaigns based on accurate data
• Diagnose and resolve technical issues affecting your website’s visibility
• Deliver strategic insights and reporting tailored to your business goals

Granting Access to Google Analytics (GA4)

1. Log in to your Google Analytics account: https://analytics.google.com
2. Select the Account and Property you want to share.
3. In the left-hand menu, click Admin (gear icon).
4. Under the Property column, click Access Management.
5. Click the blue + icon in the top right, then select Add users.
6. Enter the email address: analytics@defence-media.com
7. Set the role to Administrator (or Editor, depending on your preference). We recommend Administrator for full access.
8. Click Add to save.

Granting Access to Google Search Console

1. Log in to Google Search Console: https://search.google.com/search-console
2. Select the property (website) you wish to share.
3. Click the Settings icon (bottom-left corner).
4. Click Users and permissions.
5. Click the Add user button (top-right).
6. Enter the email address: analytics@defence-media.com
7. Select Full permission.
8. Click Add to confirm.

Need Help?
If you encounter any issues or have questions, please contact us at info@defence-media.com and we’ll be happy to assist you.

Thank you for partnering with Defence Media!